About
What I cover
I am a versatile individual with a keen interest in automobiles. While technological advancements and emerging trends are certainly part of my pursuits, I am equally passionate about the practical aspects of driving. I am drawn to the idea that a vehicle serves a specific purpose, and I endeavour to convey this sentiment. Additionally, I am an avid foodie who appreciates innovative culinary creations and a fan of both practical and unconventional gadgets. I travel for both professional and personal reasons, and I relish the opportunity to explore the diverse landscapes of our country on road trips, which my dog always accompanies me on.
My background
As the son of a cooking instructor and a general journalist for a local weekly newspaper (the oldest French newspaper in America), I spent some time in politics before returning to journalism. It was through technology and television that I began my career in the automotive industry two decades ago.
As a member of the Automobile Journalists Association of Canada (AJAC), I am passionate about all types of media and continue to contribute to numerous radio stations, websites and newspapers. I also train the next generation by co-hosting a podcast called Gars de Char with my son, William. My motto is to provide accurate information and an informed opinion, which I express by testing more than a hundred new vehicles annually. This experience informs my articles.
Why Gentologie
Gentologie is unique. The magazine's mission enables men to assert a personality they often neglect, that of the Gentleman. This definition does not necessarily involve great luxury, but rather attention to detail and a passion for what distinguishes us. Gentologie allows me to share this passion!
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Latest Articles
2026
Le Bonne Entente in Québec City: A Luxury Hotel for the Gentleman and His Dog
There is, in the art of travel, a form of quiet luxury that cannot be measured in numbers. It is…

2026
2026 Vehicles to Watch – A Selection by Marc Bouchard
Every year brings its share of new developments and surprises in the automotive world. For 2026, manufacturers are once again…

2026
Car of the Month: 2025 Corvette E-Ray, the American electric shock
Gentlemen, it’s time to put away the clichés. The Corvette is no longer the flashy car of the nostalgic neighbour,…

2025
2025 Cadillac Escalade IQ: The Art of Silence for the Modern Gentleman
There are vehicles that simply drive, and others that embody a way of life. The 2025 Cadillac Escalade IQ belongs…

2025
Philips i9000 Prestige Ultra Razor: For the Sharpest Version of You
When it comes to shaving, I’m a blade man. Nothing compares to the feeling of a close shave done with…

2025
Takumi Keiken Evening by Lexus in Montréal: The Art of Craftsmanship
Montréal recently resonated with refined Japanese elegance during the Takumi Keiken Evening by Lexus, an exclusive event marking the brand’s…

2025
BMW M5 Sedan Hybrid 2025, or BMW’s masterful art
The BMW M5 Sedan Hybrid 2025 is an elite car that perfectly masters the balance between power and electrification.

2024
The Mercedes-AMG GT 63 4MATIC+ 2024: A masterpiece
Discover the new Mercedes-AMG GT 63 4MATIC+ 2024, a stylish yet powerful sports car

2024
Rolls-Royce Spectre: Electric Chic at Its Finest
Discover the Rolls-Royce Spectre, a marvel of electric elegance and the future of luxury.

2024
The 7th Heaven of Automotive Masterpieces
Discover the 7th Heaven of Automotive Masterpieces to make you dream. Perfect to get you ready for the auto show season!
