Style - Gentologie

First Edition of World Watch Day - Rolex Oyster Perpetual

First Edition of World Watch Day: ten watches that shaped history and can still be worn today

The First Edition of World Watch Day is the perfect opportunity to celebrate time not just as a measure, but as a symbol of style, precision, and audacity. Some watches have not only marked history through their mechanics: they have also redefined our vision of luxury, innovation, and masculine elegance. Launched in 2022 by Le […]

Published 1 month ago

Editor’s Picks for August 2025: Sunspel, Tudor and Cadillac

The Editor’s Pick for August 2025 consists of a few products and activities that caught my eye during the month of July, without necessarily having seen them in person or tried them out. On the menu : Sunspel, Cadillac, TUDOR, Montréal Plaza. Ferragosto and Glenfiddich. Check out the Editor’s Picks for August 2025 Sunspel Loopback […]

Published 3 months ago

Aaron Taylor-Johnson at OMEGA headquarters. Could he be the next James Bond?

Style

Next James Bond: OMEGA seems to have given a first hint

In the hushed and secretive world of Agent 007, every detail counts. So why shouldn’t we be able to guess the identity of the next James Bond from the distinctive sound of an OMEGA watch, the iconic partner of the saga? While speculation abounds, one name is gradually emerging, as if hidden under a veil […]

Published 5 months ago

Suits

35 mistakes men wearing suits make

In this must-read article, discover the 35 mistakes men make when wearing suits and how to correct them.

Published 10 months ago

Style

TimeVallée by Maison Birks: a new watch store experience in Montréal

A conversation between two friends at TimeVallée by Maison Birks watch store in Montréal’s Royalmount.

Published 11 months ago

The Vacheron Constantin Traditionnelle tourbillon chronograph Collection Excellence Platine - Haute Horlogerie

Watches and Jewellery

Haute Horlogerie: Calculating time differently

What is Haute Horlogerie? Here’s an introduction to this complex subject based on the heritage of artisanal watchmaking.

Published 1 year ago

Michelin-starred chef Björn Frantzén wears a customized shirt by the Swedish company ETON

Shirts

ETON Presents The Perfect Shirt for You

Discover ETON’s new customization service that presents the perfect shirt for you.

Published 1 year ago

Clothing

Clothing Customization: For an Impeccable Style

The clothing customization is a complex art, and there are many options for you gentlemen. Find out more with us.

Published 1 year ago

America's Cup

OMEGA and the 37th America’s Cup, it’s on!

It’s off to the 37th America’s Cup, the most important regatta on the planet, with OMEGA!

Published 1 year ago

Paris 2024

OMEGA and Paris 2024: On Olympic time

Find out more about the Swiss watchmaker’s products and facilities. OMEGA and Paris 2024 are off to a flying start!

Published 1 year ago

Watches and Jewellery

Five watches to gift for Father’s Day

Discover five watches to gift for Father’s Day, a unique and timeless present that will last for the years to come.

Published 1 year ago

Accessories

The gentleman essential accessories in 2024

Discover our selection of essential accessories for the gentleman in 2024. For suits, tuxedo or everyday life.

Published 1 year ago

Style

A perfect look for the Holidays

Generally speaking, I must confess that dressing well is one of my guilty pleasures, especially when the holidays are just around the corner I like to find the perfect look for the Holidays. Whether it’s a Christmas party or a New Year’s celebration, such occasions call for a polished presentation. I, therefore, asked Jean-Michel Bonin, […]

Published 1 year ago