Mr. Burberry perfume: London in a bottle
I must say at the beginning that my trip to London in 2013 has had a profound impact on me, but really. London is a bit like finding the roots of Montreal (with its streets, its home, etc.) and it is probably for this reason that Burberry’s most recent campaign for the Mr. Burberry Perfume has come so much for me .
First, the official video of the Mr. Burberry perfume
You can easily notice the sensuality in this video directed by Steve McQueen, the director behind Shame (with Michael Fassbender) and Twelve Years a Slave, the winner of the Oscar for best film in 2014. The quality of his first advertising is all simply remarkable, we can also notice two famous British personalities: the actor and musician Josh Whitehouse as well as the model and actress Amber Anderson. Burberry describes its new fragrance for men, as an inspiration from the iconic black trench coat and London, a metropolis rich in contrasts. Classical and refined, with a touch of irreverence “.
“The commercial was made in 70 mm. I could not decline this exceptional offer: the possibility of shooting with a camera made in only six copies in the world does not refuse. I wanted to represent a special moment, sensual and intimate shared between two lovers, while bringing an epic dimension. – Steve McQueen, director
The Mr. Burberry perfume itself
Having not yet smelled the fragrance, I share the description of it found on the Burberry website: “Bewitching and elegant, Mr. Burberry is distinguished by its invigorating and sophisticated grapefruit notes and its cardamom accents . The birch leaves bring a suave touch, rebalanced by the cedar wood. These heart notes are complemented by earthy vetiver tips and guaiac wood, giving a smoky, earthy and refined dimension to the juice.
Mr. Burberry perfume: The personality of London.
The man personified by the perfume Mr. Burberry lives in London, this city of a thousand and one contrasts. London is a metropolis in the image of Mr. Burberry: refined and elegant, but with an assumed dose of carelessness and eclecticism. A vibrant and irreverent style. Really it is London, as much by its exploded architecture with monuments as Shard and Gherkin that the classic of Buckingham Palace and Harrod’s.
For those wondering, the song in the video is Benjamin Clementine’s play “I will not complain”. There was also a performance yesterday in the Burberry sponsorship in the Discover section of Snapchat. To return to this sponsorship, it was a very interesting content on the brand and how to get well, and also choose his clothes. I made some screenshots useful elsewhere.
Furthermore. you can even put your initials on your bottle through the Burberry Monogram program. Here is a test with mine. And the Mr. Burberry collection, in addition to the eau de toilette, also includes a wide range of care products all with the same fragrance.