Patrón 360° Experience: Art and technology on the menu!

Jul Mon 2024

17:20

You know how much we love Patrón Tequila at Gentologie (read more about it here). We couldn’t pass up the chance to tell you about the Patrón 360° Experience. In fact, this is just a sneak preview, as it will be making its world debut in Montréal (on July 12 and 13, from 9 p.m. to 2 a.m.) and Toronto (from July 26 to 27 2024, from 8 p.m. to 1 a.m.). This is a celebration not to be missed on a hot summer’s day, offering you, dear tequila aficionados, an exclusive escapade in the heart of Mexico.

Patrón 360° Experience: a night under the dome

Rendering of the interior of the Patrón 360° Experience dome

Mother Nature often throws us a few surprises, but Patrón has anticipated the unfortunate events by building a dome measuring 88 square feet, no less! So rain or shine, it’s going to be a festive night!

“PATRÓN Tequila is known for bringing uniquely luxurious and energetic experiences to consumers, and this summer we plan to live up to that reputation. We can’t wait to bring this one-of-a-kind event to Canadians this summer and watch as guests are whisked away to a luxurious desert oasis in Mexico. PATRÓN 360° guarantees a truly one-of-a-kind experience.”

– Rahel Lippert, Senior Brand Manager at PATRÓN Tequila.

The Patrón 360° experience is certainly to be a summer party not to be missed. There’s DJ Kiinjo’s performance, not to mention the delicious PATRÓN cocktails that are always made to perfection, all while being virtually immersed in the luxurious and grandiose landscapes of Mexico. More specifically, this immersive experience will plunge guests into the heart of tradition and passion. Thanks to projection mapping technology, the interior of this immense sphere will be transformed to create a 360° immersive experience that will appeal to all your senses. You’ll first cross the fields of agaves (the primary ingredient in Tequila), then the Mexican desert to admire a sunset whose heat and colours will take your breath away. There’s no doubt that an unforgettable evening awaits you on the Patrón 360° Experience.

How to participate

To find out more and buy your tickets for the Patrón 360° experience , visit the website here

From $35 per person (plus taxes). You must be of legal drinking age in your province to attend this event and purchase tickets.

Each ticket will give you

Access to Patrón 360° Expérience
One (1) PATRÓN Ranch Water welcome cocktail
A Patrón miniature bottle

And more:

Artisanal Mexican dishes and additional cocktails are available for purchase.
In addition to Ranch Water, these products will be available
- PATRÓN El Alto
- PATRÓN El Cielo
- PATRÓN Añejo
- PATRÓN Reposado
- PATRÓN Silver
- PATRÓN Añejo
- Cocktails:
  - PATRÓN Martini Espresso
  - PATRÓN Paloma
  - PATRÓN Perfect Margarita